Black Sheep — RIGHT to Your Inbox! Announcing…the book trailer!

When your first book comes along, you really don’t know your ass from a hole in the ground. You just write. You see what the cover is going to look like (and I must admit, the folks at Wiley designed a kickass cover). You get excited.

And then you start learning. You realize what you did right, wrong, sideways, completely fucked up, and how you can do it better –so that’s what the Unpopular team is doing: doing it ALL better than we did before.

There’s a big re-launch for The Power of Unpopular coming up, and today, you get to see the first part of it: the book trailer!

Thanks to the talents of Quality Schnallity – we’ve got the book boiled down to a minute. And shit howdy, I even got to keep some personality and snark in there to boot.

Enjoy — and can’t wait to hear what you think!

Can’t see the video in your email? Click here to see it online.