I buy sneakers.
You buy sneakers.
But what I’m not looking for is my athletic apparel to take a “shock jock” stance with its advertising campaigns. Maybe you are. Who the hell am I to judge?
But what I can do is vote with my wallet when Reebok advocates cheating on your girlfriend instead of cheating on your workout regimen. My sneakers just pulled a Rush Limbaugh. Which means I’m changing sneakers.
I dished about it over on The Power of Unpopular…and I’d love to hear your thoughts.
There’s a great comment already from Doyle Albee, discussing how it’s simply a head-scratcher (and he uses a great sports team analogy to boot).
And tomorrow, there’s a real blog post. It needed some editing. So I’m still working on it. And yes — it’s a Bitch Slap. See you then.