Snarketing: A Lesson in Logo Development

Sometimes there are just no words. The next time you’re flying, grab a copy of SkyMall from the seat pocket in front of you. A typo is one thing. A complete branding FAIL is another. Just a reminder that the process of logo/mark development is important. As is, apparently, the presence of someone on your marketing team to tell you that you’re a complete fucking idiot.

Snarketing: sperm shoes

29 comments
hollywoodcopy
hollywoodcopy

Gravity Defiler™. Because you can't grow a pair.

Organpiper
Organpiper

This is so funny I got swam out of my doldrums about my creepy ex-wife.Thank you, little fellers. Keep on smiling, your mission is vital to national defense and economy recovery!

TheOneTrueDave
TheOneTrueDave

"...Stop Imagining"I'm trying. I'm trying so hard.

The Redhead
The Redhead

It's possible you'll have six toes after wearing them.

The Redhead
The Redhead

I'm wondering what the SkyMall team thought of this one. Full-page ad rates and all!

The Redhead
The Redhead

I think they're more "defying explanation."

The Redhead
The Redhead

I have nothing to say to this that will *not* get me into trouble.

The Redhead
The Redhead

Faster...longer. It's like a steroid or Levitra ad, not a shoe ad!

The Redhead
The Redhead

Yes. Tadpoles. Let's all live THAT lie, shall we? It's like Thanksgiving dinner and no one wants to admit Uncle Jimmy's drunk and dry-humping the trampoline. Again.

Carole
Carole

Noooooo, they're cute little tadpoles. Aren't they?<You might end up impregnating her if you kick the wrong spot.>OK, now THAT cracked me up! Happy little bunch of sickos, aren't we? (and loving it!)

Angel K
Angel K

I think if they're going to go there with their shoe logo, there should be a fitting tag line like "helps you swim faster." That sentence I just wrote was like a grammar lesson in there, they're, their.

beckyholland
beckyholland

If you're going that far... why not sperm underwear?? At least it makes more sense. ;)

Suzanne Vara
Suzanne Vara

So if women wear them will our testosterone increase?

Justin Matthews
Justin Matthews

This is insane! How could someone, especially if there is a guy anywhere in the room, miss something so obvious? And then get it approved by the bosses and published??? Big screw ups all the way around

Carol Roth
Carol Roth

You just know that someone can't believe that they got away with passing that off as a logo...a "dare" if I have ever seen one...

Sara Onstine
Sara Onstine

Um... wow. Do these magic shoes also increase your sperm count? If so, what are the implications of having women's shoes?

The Redhead
The Redhead

I've always wanted sperm socks, to be honest.

The Redhead
The Redhead

I'll try to be more clear next time, Jeff. ;-)

The Redhead
The Redhead

Immaculate conception rears its ugly head.

Vincent Lowe
Vincent Lowe

...what do you mean, a complete fucking idiot? I'll be the decyder of that!

beckyholland
beckyholland

Woo hoo! Sperm shoes... just what I've always wanted!!! Lol!

DarkTouch
DarkTouch

Be careful if you ever get in a fight. You might end up impregnating her if you kick the wrong spot.

Tekee
Tekee

Uuuuuhhm, you've got something on your shoe...

Jeff Pester
Jeff Pester

Seriously, what do you really think? :)

Suzanne
Suzanne

Well, those little guys do defy gravity... no lie there. ;)