Winners, Whoring and Some Sound Business Advice

sound business adviceFirst things first: I have to name a winner from last week’s blog comment contest where you had to tell me about your favorite brand and why. The best part of it all for me was that I got to bop by several new sites and find some new adds for my RSS feed! There was one definite other plus, however: to hear HOW you talked about the brands you love. Thanks for sharing that passion (and each of those bloggers and businesses should send you a hearty thanks for your pimpage).

The winner? Dennis Higgins. Hit me up via one of the usual methods and that signed copy of Jay Baer and Amber Naslund’s The NOW Revolution is in the mail to ya! Why Dennis? He brought a pretty obscure brand to the table and offered a clear and concise line of reasoning why he’s been a fan (and a long-time one, at that). I was even convinced to bop over and have a gander. Close seconds were Jonathan Vaudreuil (even though I despise *bucks) and everyone who mentioned Ash over at The Middle Finger Project (who will be appearing on Redhead Writing as a guest blogger, thanks to you guys, very soon).

Secondly, I’ve submitted to speak at Blog World Expo in New York at the end of May. My topic? “Building the Unpopular Brand: Five Reasons to Turn Your Branding Thought Process Inside Out.” Having spoken mostly here on the West Coast for the last year, it’d be super cool to get East, meet some new faces and get to The Big Apple once again. I’m also pretty stoked to finally meet my literary agent and a publisher or two on the trip (awwyeah – HUGS!). If you’re on Twitter of Facebook, why don’t you help lobby to get me on the roster? Already, the conference is graced with the likes of Danny Brown, Amber Naslund, Jay Baer, Jason Falls and CC Chapman…maybe I’ll be lucky enough to join their ranks!

Here’s how you can help:

Facebook: Become a fan of the Blog World Expo page (not for nothing, they have a great news feed and post all of the conference updates). Please don’t bomb their wall with any lobbying moves to get me on deck as a speaker. Supporting the conference in and of itself is GREAT.

Twitter: Why don’t you ask @BlogWorld if they’ll add @RedheadWriting to the slate? Tag your tweets with #BWENY. After all, if I’m going to be talking about brand building, best to show that my audience knows how to walk the walk and not just talk the same old talk, right?

If you haven’t registered for BWENY yet, Early Bird registration ends on April 14. Hop on that shit, would ya? And if you’re already attending, holla in the comments!

And the last thing we’ll deal with today: some sound business advice.

Dickheads are everywhere. They lurk in line in front of you in the express checkout line, standing there with 23 items in the fewer than 15 items line. In your inbox, they’re conspicuously absent because they haven’t replied to the email you sent (ahem) a week ago. They’ll take all of your time and for little money. They ask for “favors” (and not the kind you get at a birthday party). Dickheads will keep you up at night and in your personal life, they’ll make you angry, sad, cry and potentially punch walls and shun your dog when he comes over to give you soggy kisses.

Fuck those guys.

If you let them run your business instead of — oh, I dunno — putting on your big kid britches and running it yourself, the only person you have to blame is yourself.

There are two kinds of dickheads: those who will never change and those who got up on the wrong side of the bed. Maybe you’ve been a dickhead lately (I was last month – the “wrong side of the bed” variety). Do yourself a solid: take a dickhead inventory for your business…and your life, while you’re at it.

Who could you do without?

The wrong-side-of-the-bed variety dickhead can be talked to and brought back to the light from The Dark Side. The other? They’re not worth your time, energy, worries, anger or anything you can pick up in the $0.99 store clearance bin. It’s time to jettison the dickheads.

The coolest part of being YOU is the fact that YOU are the only one who determines the people with whom you do business. No one else. If your employer is a dickhead, go find a new one. If your client is a dickhead, fire them. If your boyfriend/girlfriend is a dickhead, dump ’em.

Build your business — and your life — so that no one makes you feel shitty or as if you’re wasting your time. Life’s entirely too short (a fact I’m reminded of daily) to fill yourself up with people who don’t give you anything but headaches. Dickheads will come along every day (and I don’t know about you, but they’re usually in front of me at a stoplight…texting…putting on mascara…) but you have one simple choice to make:

Let yourself be stuck or find a way to go around ’em. Beatrice the Mini Cooper and I? We go around.

24 comments
Sara Beth Allen
Sara Beth Allen

I'm notorious for leaving short/tiny blog comments. I want to say well written as always esp. the part about going around dickheads.

The Redhead
The Redhead

Glad you found value here today, Sara...and you're welcome to comment any time - no matter how short or long :)

BlogWorld Expo
BlogWorld Expo

So I started seeing all the tweets today saying: "I'm going to have to say: @RedheadWriting would be a GREAT addition to the @BlogWorld speaker lineup! (pls RT)" "Dear @blogworld, You know who would be way awesome at your expo? @RedheadWriting, that's who. #BWENY" etc, and knew there was some guerrilla campaign goin on to lobby for a speaking slot. Generally we frown on this stuff and we do not have a speaker voting system for a reason. But I was smitten with you the first time you jumped up and interrupted the proceedings at SOBCon last year Erika. We are/I am fans of yours. You did ask folks to like us on Facebook and include our #BWENY hashtag and of course the blog post asking folks to register. Conference organizers pick speakers for two reasons, or at least they should. 1 they will put butts in the seats, and 2 they will deliver kick ass content for the people that show up. I'll be honest, I'm not feeling the topic you suggested. Not because its bad, but because I don't think it fits what we are looking for in the conference content, but we know you can give a kick ass talk. So let's get together with Deb and come up with the right topic. Then let's throw down the gauntlet give you your own discount code for the redhead writing community and see how many butts you can put in the seats. If you are ok with that, I'm ok with publicly committing to having you speak in NYC. Deal?

The Redhead
The Redhead

Well, why don't you have Deb contact me offline and we'll see what's what in this apple tree - shake it and see if we can come up with something that makes a tasty pie? And of course I asked people to like ya on Facebook and Twitter...y'all gots the goods :)

Deb Ng
Deb Ng

Hi Erika, Thanks for submitting your proposal. We'll give it every consideration and let you know if it's a good fit.

The Redhead
The Redhead

Thanks for stopping by today, Deb. And it was great to meet you, albeit briefly, at the #TequilaNOW party at SXSW :) Should we begin referring to it as #TequilaTHEN? Hmmm...

Deb Ng
Deb Ng

As far as I'm concerned, it's always #TequilaNOW

The Redhead
The Redhead

Hey - I was just getting ready to move next door to Deb and all of a sudden I'm not working? I think we were on the road to a beautiful, geographically-adjacent relationship :-/

Deb Ng
Deb Ng

The beauty part of working in a separate office from the boss is that he doesn't know you've been drinking on the job until you start drunk tweeting.

BlogWorld Expo
BlogWorld Expo

ok both of you get back to work damn it! you can drink on the job if you wish.

The Redhead
The Redhead

*packs boxes, prints eviction notice*

Deb Ng
Deb Ng

No but I think you'd make a better neighbor than the teetotling crankypants next door. I'll keep you posted.

The Redhead
The Redhead

I bow to your superior time management skills and wonder if the house next door to yours is for sale. I'd love to live in that somewhere that 5pm rules the roost 24/7 ;)

Serendip Designs
Serendip Designs

There are customers I won't take, though sometimes that is a difficult decision. Once I fired my most profitable account because I couldn't take it any more. I didn't need her crap. I was polite (unlike her) and said it just wasn't working for me anymore. She thought she could push around every artist in her gallery. I smiled when I saw that she went out of business.

The Redhead
The Redhead

Some people need to be fired/go out of business. A dear friend of mine, Melanie always says: "Not everyone's out of step with Johnny." So true.

Everydayjill
Everydayjill

One more in the Win Column. Spring cleaning Dickheads out of my life right now. What about those Dickheads you are truly stuck with, though? Any advice on dealing with them?

The Redhead
The Redhead

Spring Dickhead Cleaning --- imagine the money some life coaches could make off this.

El Guappa
El Guappa

Here's a goodie: I don't even have my own business and I practice the dickhead cleaving method faithfully.

The Redhead
The Redhead

"Dickhead cleaving" - THIS? I am stealing. #win

Joy S
Joy S

Fav line: If your client is a dickhead, fire them. I have clients that certainly send the needle into the red-zone on the PITA meter, but there are a couple that passed PITA and are into full-on dickhead. Dickheadopottamus, if you will. Until recently, I've tolerated the dickhead clients as a necessary evil. No more. Not having their money is a well worth not being their Jizz Monkay anymore. I'm with Bryce, this sound business advice is a Loving Bitch Slap. Thanks

The Redhead
The Redhead

What SHE said! And five points for creating a new, mythical creature in your comment :)

Bryce Alan Katz
Bryce Alan Katz

**searches his office for the surveillance cameras** Ouch. For me today, this could have (should have?) been a Bitch Slap. I'm thinking the Feng Shui in my bedroom is seriously fucked up, cuz I've been a "wrong side of the bed" dickhead entirely too much lately. Confession: Done. Absolution: ? Course of Action: Correct rectal/cranial inversion and get it right TODAY.